Insights and Resources
Find articles, videos, and downloads that you can use to assist in building your business. If you’d like me to share my thoughts on a particular topic, drop me a note here.
Good, Fast or Cheap: Pick two.
Everyone has heard the maxim: "You can have it good, you can have it fast, or you can have it cheap. Pick any two." If you want to have a successful business, there are a couple of non-negotiable items here. At an absolute minimum, you must produce a good product or...
From Heart to Cart – Publish your book using Kindle Direct Publishing
3 easy steps to self-publish your eBook, paperback or hardcover book for free and sell it on Amazon.
Working Remotely: Technology can help!
Working remotely might be something you've done for years, or it might be something new for you and your team. Here are some ideas for maximizing your time: Harness the power of online collaboration Microsoft Office 365 and G Suite are two of the most popular options...
Clip Art: The Case of the No-Go Logo
Once upon a time there was a new business owner named Jane*. Jane wanted to do everything right for her business, so she hired someone who claimed to be a professional in her niche market... someone who only worked with her type of business. She spent money on a logo...
So, do you feel lucky? Well, do ya?
WordPress 5.0 was released yesterday, named "Bebo". In the coming days and weeks, time will tell how the arrival of the Gutenberg block editor will impact 32% of all sites on the internet. How does this affect you? Well, if your hosting company automatically updates...
WordPress 5.NO
Most business owners outside of the WordPress community are likely not aware that big changes are coming to WordPress. WordPress 5.0 was released on December 6, 2018 and with it comes the Gutenberg WordPress Editor. The Gutenberg Handbook describes Gutenberg as an...
The 11 Digital Commandments
The 11 Digital Commandments Thou shalt not use the same password twice, nor shall you use a weak password — ever. You don’t have to remember them all. Use a password manager like 1Password (1password.com) or LastPass (lastpass.com) and you’ll only have to...
Tips for Hiring a Design Pro + a Website Checklist
Do you find yourself dreading the thought of trying to hire a website or design pro? It can be confusing, for sure. Everyone uses similar words to describe the services they provide... but how do you know (REALLY know) whether or not you've hired the right...
Colors, Typography and Voice (oh my!): A Worksheet
Your brand is everything your client/customer thinks about when they see your logo, your website, and in fact, everything you put out into the world! A good brand influences the perceptions they have about your business, can evoke positive emotions about...
Get Clear on Your Brand: A Brand Strategy Worksheet
Are you ready to create a brand for your business, but have no idea where to start? I've created a worksheet to help you get clear on your brand and start thinking about how your website can help you serve your clients/customers more effectively. Share...
